Google just announced their latest venture into the social media arena with the limited introduction of Google+. According to an article at PC World, this new attempt at social media may be more successful than their last attempt, Google Buzz. But, even if its not, its important to remember that there is more to social media than just Facebook and Twitter. Its important to have a broad social media presence and to be prepared for the changes in social media as they come or be left behind.
Additionally, PC world wrote the following article about what Google+ means for businesses. Essentially, if Google+ gains a following then status updates and other content will need to be even more relevant and valuable in order to accomplish what businesses use social media for…connecting with their customers.